Author: Tallwave

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Letting Go of Sales as a Founder

November 24, 2014 by Tallwave

How To Do Less and Sell More

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LinkedIn Groups All Entrepreneurs Should Join

October 17, 2014 by Tallwave

A recent post provided tools to help startup leaders stay focused. The post acknowledged how distractions, like social media, can take precious time away..

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Lean and Design Thinking for Startups

August 01, 2014 by Tallwave

Many startups are familiar with lean principles popularized by Eric Ries and a host of others. For example, “MVP” (Minimal Viable Product) and “testing..

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Fall Back

Three tactics to shorten the sales cycle

July 31, 2014 by Tallwave
  1. Demonstrate to the buyer that engaging with you as soon as possible will save them money,
  2. build a Buying-Process timeline collaboratively, and
  3. ..
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Five Golden Rules of Product Testing Every Startup Should Follow

July 10, 2014 by Tallwave

Zappos knows a thing or two about product development. Until Zappos came along, consumers avoided buying shoes online because… how can you buy shoes..

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